Having a hard time finding that PERFECT emoji? Don’t laugh! This is a real thing for us digital marketers!
Not using emojis? 😲 You should be!
Emojis are a fun way to help you quickly – and most importantly, visually – tell your story online. You might argue … “Wait, wait, wait, this just feels so unprofessional. I’m supposed to be a refined expert.” It’s a great argument! But here’s another way to look at it: this is for social media where you’re having engaging conversations and showing that your business has a personal side, this is not for your website. AND you actually look behind the times and dated if you’re not using them. (Yes, it’s true. EVERYBODY IS DOING IT.) Obviously don’t go overboard with it … i.e., don’t replace all of your text with emojis just to take advantage of a trend – do what’s right for your audience.
Give it a shot! Utilize the stopping-power of an emoji to help your post get more views. Go to http://emojipedia.org/ and start searching. No more scrolling through tiny emojis and wishing you could find them on a desktop. Just search, copy and paste.
BONUS: You can even hashtag emojis now! #⏲️
Sounds silly but it’s a great resource! ☺️
First, I'm the mother of three crazy, sassy, sarcastic, hilarious children. Second, I work in the world of social media, email, digital marketing. Third, I'll probably try to tell you what to do.